Flex Insights: Digital Transformation

In our Flex Insights series, FlexManager leaders share their perspectives on key topics to provide context for organisations to guide them in driving smarter, safer, and more efficient operations. Watch the full conversation with George and Peter as they discuss digital transformation in organisations, the resistance to change, and the “win-win” scenarios that can arise from streamlining processes through digitalisation.

Many organisations believe they face resistance to change. Teams become comfortable with the familiar, even when inefficiencies are well known. That “devil you know” mindset is common across industries, and it slows the appetite for improvement.

But meaningful transformation doesn’t require massive, immediate overhauls. As George highlights:

“If you bite off more than you can chew, it’s going to fail. But if you bite off enough to succeed, you get quick wins, and that gives you traction to get the buy-in and headspace to embrace phase 2.”

A key part of this progress is understanding the purpose behind the change. Is it better data? Faster workflows? A more streamlined, safer process?

Clarity of purpose is essential. Whether the goal is better data, faster workflows, or improved consistency, the intention behind change determines the approach.

“What we want is to let people be evaluating the risk in what they’re about to do. The document or the paperwork should be the streamlined part. You should get more quality coming out because we are allowing people to focusing on the process, not the paperwork.”

One of the most important messages from the conversation is the value of starting with the end in mind. Clear outcomes shape better processes, stronger foundations, and more reliable data.

“Nine times out of ten, the process starts at the end. You wouldn’t build a house without understanding the roof, because the roof will determine the foundations and the structure. The last thing we want to do is have to go back to the start to change that process because we missed something.”

Authored by Gearoid Noone

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